As an innovation consortium, the P4 Medicine Institute relies on our partners to help us create the change needed in healthcare.


With the advent of P4 Medicine, healthcare is poised to become the most productive public and private investment of the 21st Century. As we increasingly become a knowledge and information based society, the investment necessary to train productive people increases. The human capital generated by this investment is a critical asset of all modern societies, and is one that will become more important over time. Improving health and well-being will increasingly emerge as a key strategy to improve the productivity and wealth of our communities by enhancing and protecting this vital asset.

There are two fundamental ways in which investment in wellness can deliver a significantly healthier population while at the same time reducing the cost of managing disease:

  1. Societal increases in technological abilities allow doctors to predict and prevent diseases at a far earlier stage than ever before.
  2. The personalization of medical technology gives us the ability to engage people in actively improving their health in ways that we previously could not conceive. Personalization facilitates active participation, which has the potential to change behavior on a mass scale in ways that promote health far more effectively than any after-the-fact remedial procedures could ever hope to do.

For these reasons, better health at lower costs will become the most important source of individual collective wealth in the 21st century.

 

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